How to Market During the Election & Covid-19
The election and Covid-19 are amazingly important issues for our country, and rightfully so, they are taking up a lot of people’s attention.
But your business has to grow too, so the question is, “How do I get my business’ message out when everyone’s attention is focused on the election and the pandemic?” Here are three tips.
On social media, focus on the big three: Invest in others, educate more than you sell, and be consistent.
In your community: Network and serve. Go to events where you can meet people, and if there are service opportunities, be a part of them joyfully.
Email: Send out encouraging, uplifting emails to your clients and potential clients. Encouraging and uplifting is what’s needed so badly right now.
While the issues of the election and fighting Covid-19 are important, there is still some hope of marketing your business. Do these three things consistently, and you have a chance to break through the chatter and market your business to your clients and potential customers.
Gordon Duncan
Capitalize Marketing & Consulting
919-412-8161